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BUILDING YOUR BRAND ON YOUTUBE Building your brand on youtube Some wildly successful YouTubers of whom we have all heard of are Casey Neistat, Liza Koshy, and Lily Singh, to name a few. Liza Koshy is a TV host who is an Emmy Award nominee and was seen in Forbes thirty under thirty  Hollywood & Entertainment list and the Time 2019 list of the 25 Most Influential People on the Internet. Casey Neistat has a total worth of $16 million after selling his video-sharing app called CNN. Lily Singh recently rebranded after a very long time of being known as Superwoman. Whether they are called a YouTube sensation,